Curriculum
Identity
B. Study Program Profile
Graduate Profile
Manager: A manager capable of competently, skillfully, and professionally managing organizations at national and international levels.
Entrepreneur: An entrepreneur in the hospitality field who is resilient, creative, and innovative, and able to compete at national and international levels.
Management Consultant: A management consultant capable of providing consultation and solutions on the best ways to manage businesses in the hospitality field within national and global scopes.
Academician: A professional educator capable of transforming, developing, and disseminating knowledge and technology in the field of management globally through education, research, and community service.
Researcher: A researcher with analytical and critical thinking abilities, capable of producing scholarly works published in national and international journals.
Scientific Focus
The Bachelor of Economics program at the Faculty of Economics and Business, Udayana University, focuses on the advancement of economic science that supports sustainable development through theoretical, empirical, and evidence-based policy approaches.
The primary focus of the curriculum is on mastering micro- and macroeconomics, regional development economics, international trade economics, population economics, institutional economics, economic research methodology, and quantitative analysis. These competencies serve as the foundation for graduates to comprehensively analyze various economic issues, particularly those related to sustainable development economics, sustainable tourism, institutional economics, and the creative economy.
To strengthen its academic character, the program has developed distinctive study materials centered on culture-based development economics and sustainable development policies. This approach integrates the cultural values of Bali, inclusive development, the creative economy, the green economy, and the Sustainable Development Goals (SDGs), enabling graduates to formulate development solutions that are adaptive to global dynamics without compromising local values.
Relevance to Industry Needs
The curriculum for the Bachelor of Economics program is designed based on the results of tracer studies, focus group discussions (FGDs), national and international benchmarking, as well as the needs of the business world, the government, research institutions, and international organizations. The composition of the course material ensures that graduates are prepared to possess the competencies required to become managers, entrepreneurs, management consultants, academics, and researchers.
Learning Methods
Teaching methods at the PSMM, FEB, Unud: group discussions, case studies, collaborative learning, cooperative learning, project-based learning, and problem-based learning. Face-to-face instruction (lectures) employs case studies and group discussions with problem-solving assignments as examples. Laboratory sessions utilize project-based learning, with assignments such as developing specific projects. Field practice sessions utilize problem-based learning, group learning, and group discussions with assignments such as creating a portfolio and solving problems.
C. Student Learning Outcomes (SLO)
D. Daftar Mata Kuliah
Semester 1
Strategic Marketing Management
Strategic Financial Management
Strategic Human Resources Management
Alternative Tourism Business
Business Research Methodology
Strategic Operations Management
Semester 2
Applied Strategic Management
Entrepreneur Project
Elective/Concentration Course a)b)c)d)**)
Elective Course*)
Elective Course*)
Semester 3
The Philosophy of Management Science
Specialization/Concentration Courses (Major/Concentration Research) a)b)c)d)**)
Semester 4
Thesis Research Proposal
Feasibility of Thesis Findings
Thesis



UDAYANA UNIVERSITY